Program delivery case studies
We deliver AI and transformation programs for leaders who own the result. Each case study shows what the program had to move and where it landed, starting with Metagenics.
A free 30-minute chat about your program. You'll leave knowing its biggest risk, whether or not we work together.
Metagenics D2C revenue and customers in the first year after launch.
of Metagenics' existing customers opted in to the new channel on day one.
Metagenics launched direct-to-consumer in 6 months and doubled it in a year
Metagenics is a 40-year-old supplements brand that had only sold through practitioners. We ran the program that moved 280 regulated label artworks onto Shopify Plus and launched the new channel on time and on budget. We also built the in-house team that runs the channel today.
“The way we conquered scope creep was disciplined project management and internal communications.”
Suzie Young, Head of Digital ANZ, Metagenics
Who led it
James Hallam, our Principal Consultant, led the launch and then the multi-brand program, which grew digital revenue 88% across 2025.
Results our people delivered before joining Softwired
Our Head of Change and Adoption, Cassy Barnes, joined Softwired recently. These results come from programs she ran before she joined.
At Glencore, Cassy delivered the P150 program, which saved US$165M in baseline costs within 12 months.
At Anglo American, she led an improvement portfolio that delivered more than AU$100M in benefits.
On that portfolio, every go-live had to pass a change readiness check before it went ahead.
Every case study
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